Crafting a strong, cohesive brand presence for Builders FirstSource’s recruitment efforts. This project featured a custom motif that unified all design elements, from print materials like posters, tabletop tents, and billboards to custom collateral, including an engaging employee welcome package. A dynamic social media campaign extended the reach, while a full career website provided a seamless digital experience for job seekers. Designed for impact and consistency, this project helped Builders FirstSource attract top talent with a compelling visual identity.